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Should I move my WordPress website to HTTPS?

Should I move my WordPress website to HTTPS?

Whether you’re a website owner or a website visitor, everyone wants a fast loading website which can carry out sensitive exchanges of information securely. In 2014, Google announced that it was beginning to use HTTPS as a ranking signal, signalling an increased emphasis on secure connections from...

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How to create the perfect 404 page

Optimizing your 404 page is unlikely to top your list in terms of digital marketing priorities. However, it’s not something you should overlook or try to rush – especially if your site is frequently changing URLs. 404s (…or four zero fours if you’re in...

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How to Determine Low-Quality Pages

 SEO professionals have, at one time or another, experienced having low-quality pages. There are numerous factors in play when Google judges what quality a page has. From the searcher’s behavior to spelling mistakes, a lot of things determine your page’s quality. The great thing...

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SEO Blog Post Misconceptions

The one thing that remains constant in an SEO professional’s strategy is that content is still king, and to make the best SEO blog post they could possibly produce on a regular basis. However, I am here to tell you that you’re probably believing...

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Link Outreach Techniques to Earn Links

It is a fact that a successful link building campaign starts with link outreach. However, link outreach has become much harder to enact because of the feeling of alienation content writers get whenever we give them unreasonable amounts of link requests. That is actually not...

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What does Web 3.0 mean for search?

The signs of fundamental change are all around us. Digital assistants reside within our living rooms, we consume Internet-based services everywhere, and we are creating data every second of the day. A sense pervades of being constantly connected through devices that communicate with each other....

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