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Best of the WordStream blog 2017 edition

WordStream’s Top 20 Stories of the Year

The online advertising and digital marketing industries saw dozens of exciting developments this year, but 2017 also brought with it new challenges to be overcome, not least of which the fraught political and economic environment in which many small businesses are now struggling to...

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How much should SEO cost?

How much should SEO cost?

How much should you be paying for SEO services? This subject can be a real minefield, so we first recommend some quick background reading of Jayson DeMers’ commentary from 2015 on how much time SEO should take, and also Clark Boyd’s recent article on choosing...

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TechSEO360: The SEO Hacker Review

TechSEO360: The SEO Hacker Review

We have had a good number of SEO tool reviews done this past 2017. We’ve had versatile tools such as SERPED.net, website auditing tools like SEOmator, conversion rate tools like Omniconvert, keyboard tracking software like AccuRanker, and versatile language processing tools like Wordlift. These...

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Google Trends for SEO

How to Use Google Trends for SEO

Google Trends, first launched in 2006, provides marketers with invaluable insights into how people search on the world’s most popular search engine. In its earlier guises, Trends (or Insights for Search, as it was previously known) was a rather static resource, updated only on...

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